TikTok Provides Users Control to Limit Artificial Intelligence-Made Media in Personal Streams

Users will soon have a updated setting that permits them to cut down on the quantity of artificial intelligence-produced content appearing in their feeds. This step comes as the service revealed that it currently hosts more than 1 bn AI videos.

Pilot Phase and Launch

This change is being tested over the next few weeks before a global launch. This development comes amid a rise in AI content, fueled by new content generation software.

AI Proliferation Online

Studies have shown that approximately one in 10 of the fastest-growing channels on a competing service primarily display content made by AI. A large amount of this material is deemed low-quality AI content, a label for substandard, factory-style content that is often absurd or surreal.

Our research shows that a lot of users appreciate content produced via AI tools, from digital art to educational videos, and we aim to offer the community the ability to adjust the amount of that, depending on their own choices,” stated a company executive.

Scale of AI Content

The platform shared that there are now 1.3bn videos on its network labeled as artificially created. In total, more than 100 mn videos are added to the platform each day, making clips made by AI a limited percentage of its complete catalog.

User Control Features

Viewers will be capable of limit or boost the level of AI-generated videos they watch by opening the “manage topic” option in the application and selecting the AI content topic. Additional categories that can already be adjusted under the tool cover politics, style, cosmetics, and movement.

AI Disclosure Rules

TikTok’s policies oblige creators to tag “realistic” AI-generated content, and it forbids dangerous AI impersonations of public figures or critical incidents. Any realistic AI-generated clip that is not labeled can be taken down under its community policies.

Additionally, the platform will henceforth add an “AI-made” tag to content made using its built-in AI features, or detected by an cross-platform project for recognizing AI-generated material. This step is designed to stop users from attempting to evade the disclosure requirement.

Responsible AI Funding

The company is furthermore establishing a $2m educational fund for professionals and groups to develop learning resources about responsible artificial intelligence. This project will benefit non-profit groups dedicated to educating computer science.

Moderation Strategy

TikTok has defended its safety measures, during controversy over intentions to lay off hundreds of safety staff in the UK. The company is set to eliminate hundreds of positions in its trust and safety division in its British office, with worker representatives and digital protection specialists raising concerns that staff are being displaced by machine-led review.

A trust and safety lead explained that human moderation would still have a role, but AI can shield workers by removing the most distressing content ahead of it has to be seen by staff. TikTok announced a significant reduction in shocking and graphic content reviewed by human moderators over the last 12 months due to intervention by its automated systems.

We believe it is crucial to balance staff and AI to keep the platform safe,” the official commented. “We’ll have staff as part of that process, but we also think it’s highly necessary to minimize viewing of dangerous material as swiftly, which is why a extensive automated help is making a difference work at speed.”